Fiske, Higgins Professor of Psychology and Public Affairs at Princeton University’s Woodrow Wilson School of Public and International Affairs, was recognized for a book she co-authored in 1984, which is now in its sixth edition. The book, “Social Cognition from Brains to Culture,” founded the field of social cognition research.
“The book has quite a bit of relevance to our current situation with Covid-19,” Fiske said. “We all depend on other people, now more than ever, and the book describes how people make sense of other people, forming impressions, in order to interact with them.”
Fiske’s work addresses how stereotyping, prejudice, and discrimination are encouraged or discouraged by social relationships, such as cooperation, competition, and power. She has authored hundreds of publications and has received a number of awards including a Guggenheim Fellowship and election into the National Academy of Sciences.
The BBVA Foundation Frontiers of Knowledge Awards, Premios Fundación BBVA Fronteras del Conocimiento in Spanish, are an international award program recognizing significant contributions in the areas of scientific research and cultural creation. The categories that make up the Frontiers of Knowledge Awards respond to the knowledge map of the present age.